Director of B2B Sales & Business Development
WorldofGood.com by eBay

WorldofGood.com by eBay is the world's first online marketplace that allows social change consumers to discover products that align with their personal values. The marketplace, launching in September, pairs eBay’s global platform and ecommerce expertise with World of Good Inc., a visionary San Francisco Bay Area start-up and leading voice in the movement to bring fair trade to the mainstream. We're connecting all the different players of the global supply, sustainable and fair trade consumer product chain on a large scale, in a way that’s never been done before.

The Director will focus on promoting the WorldofGood.com marketplace as a platform for ethical retailers and wholesalers to reach the growing market of social change consumers. To ensure that the marketplace is a trusted environment, retailers and wholesalers are eligible to sell on the marketplace only if they are affiliated with a verification or certification organization – a Trust Provider – that is associated with the marketplace. The Director’s role is to build and execute a strategy to recruit key Trust Providers and then the sellers within their network. This position is housed at World of Good inc, in Emeryville. The position is ideal for someone who has an excellent track record in B to B sales of digital services and has a passion for sustainable business.

Core Responsibilities

Sales strategy and relationships building

• Build strategic partnerships with Trust Provider organizations composed of many seller members with ethical products. Recruit key Trust Providers (examples: trust marks such as transfair, rainforest alliance, etc.) as partners to the website.
• Recruit and enroll retailers and wholesalers of eco- and people-positive products – who have an affiliation with a Trust Provider – to sell on the online marketplace. Build relationships with key sellers to encourage them to list their core inventory on the marketplace

Development of sales plan

• Develop a multi-channel outreach strategy to enroll sellers via trade shows and conferences, networks of key strategic partners, email and phone campaigns and PR
• Focus sales strategy on reaching key targets: sellers on the site, product listings and successful transactions
• Expand seller recruitment across categories over time, beginning with artisan-made handicrafts and expanding into broader categories of eco-conscious, sustainable, Fair Trade, and animal-friendly products

Management of sales & customer service team

• Manage a team of 3-6 people focused on enrolling sellers onto the marketplace. Assign team to execute against the sales strategy. Manage all aspects of HR, training and development for this team.
• Create enrollment programs to build as many sellers and individual product listings as possible. Develop training materials and seller marketing materials.
• Development of training tools and materials to support the seller on-ramp

Other

• Collaborate with eBay team to provide input on the seller’s experience to the user experience team and the customer facing team and help design the technology to support successful, easy enrollment and transaction flow
• Ensure that the marketplace’s ethical screening and gating logic are honored in all seller enrollment. Help evolve and guide the gating logic as the site matures based on the feedback of the sector.
• Potential travel to UK

Qualifications

• Passion for Socially-Conscious Products, Fair Trade and Positive Social Change: You must be interested in and motivated by our social mission, and be committed to socially-responsible business practices. You must have the skills to effectively communicate that mission to our customers and partners.
• Sales Experience: You must have a strong track-record in sales, account management and sales management. Ideal candidate is someone who gets excited about sales targets and can motivate a team to meet those targets. Experience in e-commerce or online retail is desirable. Your experience must demonstrate excellence in project initiative, leadership, outreach, interpersonal skills, relationship building, enthusiasm, commitment to excellent results—all skills that will correlate with success on this team. Must be willing to travel for conferences, presentations and meetings with key sellers.
• Communication and Professional Skills: Outstanding verbal and written communications skills are essential to succeed in this position, as well as the ability to communicate in a public arena. Proficiency in computers, MS Word and Excel is a must. Resourcefulness, initiative, and a strong work ethic are required. You must possess the ability to work through multiple tasks simultaneously, manage time efficiently, and work with minimal supervision.
• Education: BA/BS in business or other discipline related to socially-conscious products or World of Good's mission preferred; transferable experience may be substituted if the fit is good.

Compensation

• Salary DOE plus full benefits package, including health, dental, vision, 401K, FSA, and discounted gym membership

To Apply

Please send a resume and cover letter that detail your background in sales and highlight your program direction/management experience (or your relevant transferable skills) as well as your passion for sustainable business to jobs2008@worldofgood.com. PLEASE include "Director of Marketplace Sales & Business Development" in the subject line of your email.