WorldofGood.com Team
Ella Silverman
Director of Partnerships
Ella supports Trust Providers and commerce for WorldofGood.com, an eBay Marketplace. Ella's professional background includes program management for a Trust Provider, co-founding a bakery & café, teaching at-risk teens, and consulting for the Small Business Development Center. After more than 5 years spent as a successful entrepreneur, Ella decided to return to graduate school to study Regional Planning. In school, she focused her studies on the informal food system economy of cities including Manhattan, NY and Bangalore, India. After graduating, Ella worked for TransFair USA, as the manager of the Fair Trade Certified chocolate program. Ella graduated from the State University of New York at Albany with a Bachelors degree in Anthropology and received a MA from Cornell University. Ella joined World of Good, Inc in March 2007.
Matt Levinthal
Associate Marketing Director
As the Associate Marketing Director, Matt leads the grassroots marketing efforts on WorldofGood.com. This includes building and managing our people-positive community and connecting with core consumer’s eager to make a difference with their dollar.
Matt brings a diverse set of marketing and communication skills to World of Good from his work as a photographer, magazine editor and most recently the co-founder and director of Uventus – a boutique creative agency in San Francisco. Working at World of Good has allowed Matt to align his work with his personal values – using marketing to bring people-positive commerce to the mainstream.
Driven by the belief that global change happens one person and one choice at a time, Matt joined World of Good in 2007 excited to bring people-positive choices to the mainstream.
Allen Thayer
Senior Manager, Trust Provider Relations
Allen Thayer is the Senior Manager, Trust Provider Relations at WorldofGood.com by eBay. Allen manages relationships with the marketplaces existing third-party verifiers of products, called Trust Providers, as well as seeking out new Trust Providers to expand the marketplace's People and Eco Positive offerings.
Prior to WorldofGood.com Allen was the Director of Fair Trade Uniforms based in New York City. In this capacity, he managed the production and marketing of fairly-traded school uniforms made in the developing world and sold to schools in the U.S. Allen has extensive international experience working with small-scale artisans, producers and farmers in the fair trade, apparel and craft industries. He has a Masters degree in International Affairs from Columbia University and speaks Bahasa Indonesia and Portuguese.
Alan W. Tu
Seller Development Associate
As part of the WorldofGood.com team, Alan is involved in seller development and recruitment, working with sellers to list and sell their products on the online people-positive marketplace. Alan also works with the product management and development team to ensure that the seller listing and management tools are working properly and improved over time for a more user friendly experience.
Before World of Good, Inc. Alan studied economics, with a focus on developing economies, at Wesleyan University. His interest in socio-economic development led to his research on free trade agreements and comparative socio-economic policies in China and Vietnam at Harvard University. His interest in using business to solve social problems motivated him to work with tea artisans in Asia to help create market opportunities for their products through Nala Tea.
Alan is excited to be part of World of Good, Inc. to continue applying business principals and practices to help many people around the world create sustainable economic opportunities for themselves and their communities. By working on WorldofGood.com, Alan is excited to help create a people-positive marketplace that will, as Bill Clinton says in "Giving", "create real opportunities for each of us to be more effective givers of our time and money by simply changing our buying habits as ordinary consumers."
Felice Espiritu
Community Manager
As Community Manager, Felice works to create an environment that fuels dynamic and action-inspiring dialogue on the issue of commerce as a force for poverty alleviation in the newly launched WorldofGood.com online community.
Prior to joining the World of Good, Inc. team in 2007, Felice was Program Manager of Nonprofit Capacity Building and Career Services at Net Impact, a network of leaders interested in using business for social and environmental change. She was active in her college labor rights organization, where she worked to bring Fair Trade coffee to campus, raised awareness about socially conscious consumerism, and advised the bookstore on ethical sourcing. She holds a B.A. from Wellesley College with majors in Economics and Philosophy.
Felice believes strongly in the power of the market to effect social change on a wide scale, and that individuals' choices on a daily basis will drive this change.
Lauren Stower
Online Community Outreach Coordinator
As the Outreach Coordinator for WorldofGood.com's new online Community, Lauren utilizes social networking, PR, marketing, and events to reach out to those interested in engaging in the goal of alleviating poverty through commerce. A goodwill ambassador focused on education and
social change, Lauren helps facilitate dialogue that bridges southern producers to conscious consumers in the global north.
Lauren has been a community volunteer and activist from a very young age. A Feminist Studies graduate from UC Santa Cruz, she directed a seminar focused on issues of human rights, the Prison Industrial Complex, and gender-based oppression. She has worked as a Fair Trade product demonstrator in natural food stores, a counselor at an Outdoor School, a Jail Librarian and Case Manager for prisoners of Santa Cruz County jails, and a Case Manager for HIV+ prisoners in San Quentin Prison, San Rafael.
She is ecstatic about being a part of World of Good, a supportive niche where she feels her personal, political, social, and spiritual goals can be met, and her hopes for economic justice can be realized.